Category-led shop
Products are organised by type and by occasion, so a shopper can start from "mugs" or from "festival gifts" and reach the right product quickly.
Case study · E-commerce
Abstract Realmss is a custom merchandise brand selling online. The project is an e-commerce storefront built to showcase products and take orders.
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Abstract Realmss sells personalised and designer merchandise online: mugs, keychains, pin badges, fridge magnets, T-shirts and caps, with options for festivals, birthdays and corporate gifting.
The brief was a storefront that makes customising a product as easy as buying one, and that also handles business and bulk orders.
Products are organised by type and by occasion, so a shopper can start from "mugs" or from "festival gifts" and reach the right product quickly.
A three-step path: choose a product, upload a design, then review and place the order. Customers see their design before they pay.
A dedicated bulk-order page and a corporate gifting section give business buyers a route that a normal cart doesn't offer.
Curated collections and a contact page keep browsing and support enquiries in one place.
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